The arrival of the "Bright Crimson" colorway in the Nike LeBron NXXT Genisus marks a significant turning point in the history ...

"Amazing looking shoe, amazing design, amazing fit, and an amazing price. I love this shoe. I love this product," says one ...

Nike have delivered on their Caitlin Clark promise. The shoe-giant announced that they will release a signature shoe and logo for the 22-year-old and the plans behind it are ...

During his senior year of high school, before forgoing college and going straight to the NBA where he would be drafted by his ...

Can you imagine Nike without LeBron James? The shoe-giant has been synonymous with the NBA star for over two decades but the ...

The “Viotech” colourway dazzles with its vivid Light Lemon Twist geometric patterns layered over a contrasting foundation of ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

22 years into his NBA tenure, LeBron James is still performing at the top of his game. James joined an exclusive list on ...

LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million ...

Of the many sports podcast shows online, none get bigger stars than New Heights ... lifetime contract with Nike worth approximately $1 billion in 2015. So far, the Nike LeBron sneaker line has ...

LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...