The Japanese tea ceremony is deeply rooted in the ideals of Zen Buddhism, but the current matcha hype has little to do with ...

It’s been quite the rise for a drink long met with skepticism in the West.

Consumers often speculate about who makes Costco's most delicious products, and for good reason: Even Kirkland Signature ...

McDonald's doesn't sell any matcha-based drinks, unless you're in one particular country. To get a McDonald's matcha latte, ...

Avid matcha aficionados are very aware of the importance of having the appropriate equipment to make the perfect pour. The imagery of whisking matcha typically comprises two main accessories: A bowl, ...

TOKYO -- Japan is facing matcha shortages as consumers and businesses around the world join the green tea boom. Even though tea farmers are switching from producing leaves for regular green tea to ...

The kit targets those who subscribe to the matcha craze in more ritualistic ways than those simply ordering the aesthetic strawberry matcha lattes with cold foam tops. It’s for those of us who ...

Matcha is having a moment. It is everywhere — in bright green lattes, layered frappes and detox drinks with pastel cups and perfect foam. For some, it’s an alternative to coffee. For others, it’s a ...

Jillian Kubala, MS, is a registered dietitian based in Westhampton, NY. Jillian uses a unique and personalized approach to help her clients achieve optimal wellness through nutrition and lifestyle ...

Once consumed mainly in small, formal tea ceremonies, matcha is now mixed into fruity lattes and preyed on by counterfeiters. Can it survive its own popularity? “It’s like the Wild West,” one tea ...