PepsiCo and rival Coca-Cola are taking different paths on the issue of diversity. In a memo sent to employees and released ...

Coca-Cola is leveraging Pakistan's cricket with a campaign centered around 'tape-ball cricket' amid the nation's major cricket event since 2009. Launching limited edition bottles to rival Pepsi, the ...

Coca-Cola is standing by its diversity, equity and inclusion (DEI) initiatives even as rival PepsiCo moves to scale back its ...

Companies in Pakistan are now eyeing the Champions Trophy, which started on Wednesday, as one of the most valuable marketing opportunities in decades.