Apple began with Steve Jobs and Steve Wozniak marketing primarily at trade shows, and now the iPhone has made it $4 trillion ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

Holidays are behind us, and if you’re ready to hit some big productivity goals this year, you need reliable gadgets by your ...

Apple today shared a new "Slide" ad that highlights the Ceramic Shield 2 cover glass on the iPhone 17, iPhone 17 Pro, and ...

Apple's Mac business ended 2025 with flat year-over-year shipments in the holiday quarter despite a broader rebound in the ...

Apple is testing a new design for App Store search ads on iPhone. Some users on iOS 26.3 are noticing that the blue background around sponsored results is no longer shown, blurring the line between ...

The Apple Canada YouTube channel has published a fun (and slightly unnerving) new ad promoting the new Ceramic Shield 2 cover glass.

This video compares the performance of the 2017 Macbook Pro and a custom-built PC for video editing using Adobe Premiere Pro.

What’s it like to use a 2002-era Apple eMac all-in-one in 2025? That’s what [MattKC] asked himself after obtaining one of ...

Finish up your holiday shopping with triple-digit discounts on Apple's M4 Mac mini, which starts at just $479, with delivery by Christmas to many locations. If you're looking for a last-minute holiday ...

Duolingo is famous for its marketing prowess. But the language-learning app’s latest advertising efforts just crossed a line for some users. Yesterday, a user claimed on Reddit that Duolingo ...

Close up of the hands of a person unboxing a brand new iPhone 16e. (Photo by: Nano Calvo/VW Pics/Universal Images Group via Getty Images) Taking a look back at this week’s news and headlines from ...