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From “linear TV is not dead” to “live sports is not as hot as you think” and varying stances on the importance of the upfront ...

Rising stars of media buying talk what's exciting in media, change needed in the industry and advice for advertisers.

Roku is shifting its sales strategy as the meaning of the upfront marketplace changes and marketers grapple with an ...

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.

Telecom teams up with the National Gallery of Victoria and artist Sam Jinks to build on a 40-year partnership with ...

See Nike’s new A’ja Wilson spots, Heineken’s consumer-run late-night bars and a mass transit campaign for zombie commuters.

Employment figures including breakouts on ad agencies and total employment across advertising, PR and related services in a ...

Roku is shifting its sales strategy as the meaning of the upfront marketplace changes and marketers grapple with an ...

Live sports, addressability, and engagement are reshaping the TV upfronts. There is a smarter, more flexible way to plan and buy in a fragmented media world.

The former DDB North America CEO succeeds Marla Kaplowitz, who announced her planned resignation as the chief executive of ...

Rebranding GroupM to WPP Media is a step in the right direction for the holding company, according to sources.