YouTube Diehard Trevor Noah Envisions A “Creator-Run World” Where Talent, Brands And Audiences Connect In “Beautiful Verticals”

Comedian and former Daily Show host Trevor Noah said it was hardly a stretch to choose YouTube as the place to debut his next ...
Forbes

How Dude Perfect’s $100 Million+ Investment Will Take Them From YouTube Channel To Global Media Brand

NEW YORK, NEW YORK - MAY 02: YouTube Creators Dude Perfect at YouTube Brandcast 2019 at Radio City Music Hall on May 02, 2019 in New York City. (Photo by Noam Galai/FilmMagic for YouTube ) Dude ...
Variety

Banijay, YouTube Join Forces on an Entertainment Creators Lab in France That Will See YouTubers Reinvent Flagship Formats (EXCLUSIVE)

Banijay has partnered with YouTube to launch an Entertainment Creators Lab in France to tap into the fast-expanding creator economy with a new dedicated channel, Banijay Creators Studio. “For us, it’s ...
Los Angeles Times

Disney vs. YouTube. The fight for talent heads back to court

In the last several years, YouTube has become an increasingly formidable competitor to streaming services and entertainment studios, providing videos from amateur and professional creators, as well as ...
Variety

Karol G to Headline Halftime Performance in Brazil for YouTube’s First Live NFL Broadcast

YouTube and the NFL have announced Karol G as a performer at the halftime show during YouTube’s first NFL live broadcast of the 2025 NFL São Paulo game on Sept. 5. From Corinthians Arena in São Paulo, ...