How will the retirement of Broad Match Modified keywords affect your Google Ads performance? A former Googler shares his script for measuring the impact. In today’s volatile world, few things are ...
Attributes, like bid and status, can still be edited, but you’ll have to convert to phrase match if you want to edit the keyword text. As of late July, advertisers will no longer be able to create new ...
Google announced that by the end of July 2021 it will be deprecating the broad match modifier (BMM) keywords. That means you will no longer be able to create new BMM keywords with the +keyword ...
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