It is shaping up to be the summer of the sweet sandwich. First M&S launched its strawberries and cream “dessert” sarnie, and now Tesco has followed up with a birthday cake sandwich. Celebrating the ...

Tesco is hoping to get a slice of the viral success M&S enjoyed with the release of its strawberries and cream sandwich, having launched a limited edition dessert sandwich. The supermarket's Birthday ...

Tesco has just revealed a bizarre new addition to its meal deal selection: the Birthday Cake Sandwich. Arriving in stores today, the limited-time offering pledges to deliver the taste of a traditional ...

A brand new limited-edition sandwich launched by Tesco has divided opinions as the supermarket giant tells shoppers to “get it while you can”. The Birthday Cake sandwich has been launched for four ...

It's been a summer of viral food trends. First it was Dubai chocolate everything, then M&S released a wave of internet faves including chunky cookies and a strawberries and cream sandwich. Now Tesco ...

Aldi has trolled Tesco and M&S by launching its own tongue-in-cheek take on the sweet sandwich trend. Sandwich Cake (rsp: £1.99/two) features two slices of vanilla sponge, sandwiched together with ...