Seoul City has appointed K-pop girl group KiiiKiii as promotional ambassadors for “Seoul Color,” the city’s design identity ...

The Seoul Metropolitan Government said Wednesday it had appointed K-pop group KiiiKiii as Seoul Color ambassadors, tasking ...

BTS is set to return March 20 with its fifth studio album, "Arirang," marking its first full-group comeback in nearly four ...

Hybe has applied to host a concert for about 18,000 people at Gwanghwamun Square on March 21, and another event for roughly ...

As interest in urban hiking grows, foreign visitors are discovering Seoul’s winter mountains. Seventeen nationalities joined ...

According to Seoul Metropolitan Government officials, the event titled “BTS 2026 Comeback Show @ Seoul” is expected to take ...

The Seoul Metropolitan Government announced on the 22nd that it has appointed K-pop rookie girl group Kiki (KiiiKiii, members Jiyu, Lee Sol, Su-i, Ha-eum, and Kiya) under Star Ship Entertainment as ...

Seoul’s global tourism campaign, “Absolutely in Seoul,” starring global K-pop artist JENNIE, has reached a cumulative 600 million views worldwide since the videos were released. This milestone sets a ...

Seoul's betting big on K-pop's global pull, and it’s working. BTS’ Jin is fronting their latest tourism push, showing that K-pop’s influence isn’t just hype — it’s real economic power. At first glance ...