Yahoo Finance

Pixalate's November 2025 North America SSP 'Direct' Access to Top 100 Mobile Apps Rankings: Google Ad Exchange No. 1 on Google Play at 98%, Magnite Ranks Second at 96%

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adexchanger

With GAM Going Direct To Buyers, SPO Is The New Normal

What even is the difference between a DSP and SSP anymore? Google Ad Manager (GAM), which is Google’s sell-side business, is reportedly pursuing direct deals with the buy side – the implication being ...
Yahoo Finance

Pixalate’s November 2025 LATAM SSP ‘Direct’ Access to Top 100 Mobile Apps Rankings: Google AdExchange No. 1 on Google Play Store (97%)

LONDON, Dec. 11, 2025 (GLOBE NEWSWIRE) -- Pixalate today released the November 2025 Latin America (LATAM) Sell-Side Platforms (SSPs) ‘Direct’ Access to Top 100 Mobile Apps Rankings. This report ...
Yahoo Finance

Pixalate's November 2025 APAC SSP 'Direct' Access to Top 100 Mobile Apps Rankings: Google Ad Exchange No. 1 on Google Play at 98%, InMobi Ranks Second at 91%

LONDON, Dec. 11, 2025 (GLOBE NEWSWIRE) -- Pixalate today released the November 2025 Asia-Pacific (APAC) Sell-Side Platforms (SSPs) ‘Direct’ Access to Top 100 Mobile Apps Rankings. This report analyzes ...
manilatimes

Pixalate's November 2025 APAC SSP 'Direct' Access to Top 100 Mobile Apps Rankings: Google Ad Exchange No. 1 on Google Play at 98%, InMobi Ranks Second at 91%

According to Pixalate's data, Google Ad Exchange reached 97% of mobile apps on the Apple App Store, while PubMatic achieved 92% direct access across top APAC mobile apps in the Apple App Store LONDON, ...