Whether you’re starting a low-carb diet in the New Year or sticking with one you’ve already started, the WK Kellogg Co is launching a new cereal to make breakfast time quick and easy. Their new “Eat ...

Sales of new keto-friendly cereal Magic Spoon have exceeded expectations, say founders Gabi Lewis and Greg Sewitz, who claim to have sold “far more than we projected even in our most aggressive ...

When four boxes of a new product called Magic Spoon arrived at my door last month, I remembered the last time I purchased cereal in bulk — it was the Costco supply of Fiber One I brought to college, ...

Emerging brand HighKey is betting on the next wave of growth coming to the cereal category, which co-CEO Joe Ens says will be the expansion of low-carb, sugar-free, high-protein products. HighKey ...

Eating a low-carb breakfast can prevent post-breakfast blood sugar spikes, compared to breakfasts high in sugary and processed carbs.

From breakfast cereal to fitness cookies to freezer meals, current trends are forcing food companies to produce high-protein, low-carbohydrate and dietary-friendly products that promise to taste like ...