Add Yahoo as a preferred source to see more of our stories on Google. The Nike commercials featuring Michael Jordan and Mars Blackmon is credited for taking the Swoosh Brand and the Air Jordan shoes ...

The acclaimed director sat down with Boardroom's Rich Kleiman to discuss the infamous ad featuring Lee's portrayal of Mars Blackmon and what Jordan told him about it years later. The late great Jim ...

You may have never heard of Jim Riswold before, but you’re certainly familiar with his work. Riswold was a copywriter at Portland-based ad agency Wieden & Kennedy when they landed the Nike account, ...

"It's gotta be the shoes." For many basketball fans in the 1990s, that wasn't just a line said by Spike Lee's Mars Blackmon character in a commercial -- it was a way of life. Michael Jordan helped ...