The PyeongChang Winter Olympics may be over, but there’s already chatter about the next games. On Wednesday, Tokyo released the official mascots of the 2020 Summer Olympics: a pair of futuristic ...

On Sundays, designer Louise Fili likes to venture into her Manhattan office, pull out her visual diaries–albums of perfume labels, orange wrappers, photographs of street signs, she’s been making for ...

A team's logo and colors won't make it better or be the difference between a championship or first-runner-up finish, but it doesn't hurt if the team's players and fans at least feel like winners when ...

Other than your brand name, your company logo is one of the most important things people will notice when they discover your brand for the first time -- and it’s something they’ll continue to see and ...

Graphic designer Todd Radom gives his thoughts on what NBA logos are worth revisiting. NBA logos are a crucial part of the game. They give hoops fans something to identify with and are a vital element ...

The Sacramento State logos and logotypes presented on this site are registered trademarks owned exclusively by California State University, Sacramento. University faculty, staff, and delegates thereof ...

They are seen repeatedly on TV commercials, front lawns and social media. They can inspire a generation of voters or become the butt of a joke on the campaign trail ...

For a diverse and growing field of 2020 Democratic contenders looking for a winning branding strategy, a lot is riding on the humble campaign logo. Whether through color, typeface, slogan or symbol, ...