Few sales activities are harder than cold calling. But not to worry. This post contains just about everything you need to know to make flawless cold calls. If you follow this simple seven-step ...

A Sales Machine reader helps us rework a cold-calling script.

Discover what cold calling is, how it works, real-world examples, and its challenges. Learn strategies for overcoming hurdles ...

However, achieving success in cold calling requires a strategic approach and effective techniques. In this blog post, we will explore five proven ideas to maximize your cold calling success ...

Image Credit: 123rf.com / Wavebreak Media Ltd. What is Cold Calling? Cold calling is a telemarketing strategy where sales reps make unsolicited phone calls to potential customers.

A great cold call script helps reps make a positive first impression. You can customize these examples and start using them right away.

Cold-Calling Script: Make a Call That Works Here’s a classic, and classically effective, cold-calling script–along with some essential advice for making it work.

Use a video sales letter to attract cold traffic that may not even realize they have a need for your product or service.