Some corporate marketers are stepping out bravely, evidenced by the impending national rollout of RelayRides – peer-to-peer car sharing, courtesy of GM with partner OnStar – which tips a hat to the ...
This is an edited excerpt from Pablo Barros' upcoming book, Behaviour change, consumption and sustainability: how companies can influence individuals in a world in transition*, due for publication in ...
Except for the super rich, frugal is the new black for many small-business owners and entrepreneurs. Doing more with less, but still succeeding, is the new American dream. Roughly a third of Americans ...
This interactive infographic explains some of the benefits of car sharing, and how it’s taking off around the world. The Top 11 Collaborative Consumption Stories Of 2013 We're sharing more and more ...
A few weeks ago, payments startup Stripe made it significantly easier for collaborative consumption startups to take and process payments. The company’s new technology allowed for payments to be ...
Being willing to share is not only good, it’s also profitable. The Internet revolution has done more than just break down market barriers; it's built a deeply connected society where everyone and ...
Regardless of the economy, the United States is still a land of plenty. However, many Americans can no longer afford to continue to buy items that they use to buy. Smart entrepreneurs are focusing on ...
I spoke this past week at the LeWeb conference in London, which was a superbly well run event with a very quality production team. Kudos. The 20-minute video of my presentation is here if you’re ...
Late last year the UK government commissioned an independent (or not-so independent) report into the so-called sharing economy, epitomised by companies such as Airbnb and Zipcar, and how to position ...
A power tie for a job interview, an educational puzzle for a teething 2-year-old, a fancy dress for a White House gala. A decade ago, we bought these items at the mall. Today, we rent them with a ...
The building industry has been through the ringer in the Great Recession and contractors along with it, but tough times also help us to see new opportunities like finding new uses for wasted building ...
Collaborative consumption in the sharing economy refers to the practice whereby individuals gain temporary access to goods and services owned by peers rather than acquiring permanent ownership.
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