Marketing Dive

KFC’s brand evolution looks to set the standard for fried chicken QSRs

Global CMO Valerie Kubizniak digs into plans that include a visual refresh as the chain works to reassert itself in a ...
Nasdaq

Bombardier’s New Brand Evolution Wins Two Red Dot Awards for Brand Design Excellence

MONTRÉAL, Nov. 04, 2024 (GLOBE NEWSWIRE) -- Bombardier is proud to announce that its new brand evolution has been recognized with the internationally established “Red Dot: Best of the Best” award for ...

AVE ANNOUNCES NATIONAL BRAND EVOLUTION AS PORTFOLIO SURPASSES 6,000 APARTMENTS AND DEMAND FOR FLEXIBLE LIVING ACCELERATES

New Identity and Digital Platform Support Continued Expansion and Shifting Renter PreferencesPLYMOUTH MEETING, Pa., June 15, ...
Twice

Two Decades Of Brand Evolution: Global Top Brands Witness Transformation And Perseverance Of Consumer Electronics Industry

The Global Top Brands Award Ceremony and International Consumer Electronics Industry Leaders’ Summit were held in Las Vegas on January 7, 2026 during the Consumer Electronics Show (CES), a major event ...
National Basketball Association

Cleveland Charge Reveal Brand Evolution With Refreshed Logos And Marks

Retail collection featuring the new Charge logo is available immediately at Center Court Pinecrest in Orange Village and at ChargeTeamShop.com Official Release /June 24, 2025 CLEVELAND – The Cleveland ...
Major League Soccer

Seattle Sounders unveil brand evolution before 50th anniversary in 2024

Seattle Sounders FC, ahead of their 50th anniversary in 2024, have unveiled a brand evolution that includes a new crest and associated marks alongside a refreshed color palette. The new visual ...
Los Angeles Times

Three Leaders on Why Polarizing Brands, Hard Science and Real Community Are the Keys to Evolution

At Cannes Lions, industry leaders discussed the transformative impact of AI on brand storytelling, highlighting its influence on efficiency, transparency, and creativity from ideation to delivery.
TravelPulse

InterContinental Hotels & Resorts Launches Luxury Brand Evolution

InterContinental Hotels & Resorts announced the launch of an extensive global brand evolution designed to reimagine the luxury travel experience. Travelers visiting InterContinental properties will ...
National Hockey League

LA Kings Unveil Brand Evolution

The LA Kings today officially announced and unveiled a brand evolution consisting of new team logos and design elements. Specifically, the teams new primary mark, which contains core elements from the ...
Entrepreneur

How to Know When It’s Time to Evolve Your Brand — and How to Do It Right

As businesses grow, their brands must evolve to reflect new goals and audiences. Here’s how to refresh your identity thoughtfully, preserve trust and keep your message relevant. Common indicators that ...
Forbes

St. Louis Blues Unveil New Uniforms As Part Of 2025 Brand Evolution

For the first time since 1997, the NHL’s St. Louis Blues are changing up their look. They’ve gone back to the future, with new primary uniforms that feature a color palette inspired by the club’s ...