Atria's collective approach is a response to growing monetization challenges and the need to protect the value of human ...

LinkedIn's new Creator Marketplace is a creator-economy feature that is also a new ad product, turning professional credibility into searchable and comparable inventory.

As streaming TV consumption continues to grow and linear TV consumption drops, Madison and Wall’s Brian Wieser estimates resultant linear TV and connected TV advertising inventory will drop by around ...

PHILADELPHIA and REDWOOD CITY, Calif.—Xumo, the streaming platform joint venture of Comcast and Charter Communications, has reached an agreement to make its premium ad inventory programmatically ...

FIFA put into effect a player-welfare measure. Fox turned it into a half-billion-dollar windfall. The smarter advertising bet ...

"The real change is that physical spaces can now be measured and monetized with digital advertising logic," said Takeo Yamada ...

The leading Spanish media group strengthens monetisation while maintaining site performance and a premium user experience. PARIS, FR / ACCESS Newswire / March 19, 2026 / Opti Digital, the leading ...

In a major advertising streaming partnership agreement, streaming distribution platform Roku is expanding its deal with Comcast's ad-technology FreeWheel platform to make Roku’s ad inventory -- ...

Walmart is one of the nation’s more prominent advertisers, but, increasingly, it’s looking to become a bigger sell of ...

Eden Liu, global business head, BIGO Ads, look at why the challenge for game developers is understanding how to monetise impressions, and how ads impact the player... For a long time, mobile game ...

For years, automotive retail has approached digital advertising as a volume game. The prevailing assumption has been that ...