The new power brokers of advertising holding companies are the executives running clients, not agencies. It may seem like common sense not to shout your streaming service password in the middle of a ...

When a brand partners with Ryan Reynolds, they know exactly what they’re going to get: The actor, producer, entrepreneur has mastered the meta-advertising genre in such a way as to set the standard ...

Ryan Reynolds stars in a new ad for 1Password in which he presents himself as a forgetful Hollywood star. The ad was created by Reynolds’ ad agency, Maximum Effort. “You know, when I forget my lines ...